logo monday

can i just say i am absolutely crazy about the work that comes out of austin-based mcgarrah-jessee. i’m sure i’ll get around to posting more of their work on here (like the gorgeous campaign they did for whataburger) but for now i just want to share with you the incredible rebrand they did for shiner bock beer just in time for their 100-year anniversary. i love the vintage feel of the logo – somehow, just seeing it, i feel like i’ve already been to shiner, texas and had a cold one first hand with the brewmaster. and if you’re not familiar with shiner beers, i highly suggest the hefeweisen or the frost. swoon!

and mcgarrah-jessee, if you’re reading this, please let me work for you – i’ll work for free! wink.

here’s a sampling of some of the revamped product packaging and advertising they did incorporating the logo (since this is, technically, a monday devoted to the logo):


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